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Our Cause

Built on the determination of a team of veterans, our military ties and mission for social good is woven into everything we do. With every purchase made, tool we create, and veteran we employ, we strive to give back to those who serve our great country.

  OUR GIVING MODEL

We support our band of brothers and sisters by giving 3% of proceeds from each purchase to aid veterans and first responders through non-profit partnerships, direct charitable contributions to organizations, individuals and their families, event sponsorships, and more. We also offer product discounts to military personnel, veterans, and first responders.

If you know of an organization, individual, or family that needs assistance, please send us a message.

PROUD SUPPORTERS


FEATURED STORIES

Joel Zoufaly

Following in his grandfather's footsteps, a WWII war hero, Joel Zoufaly is a former U.S. Air Force Veteran who served his time as a Power Pro Technician at Cannon Air Force Base in New Mexico, adding another veteran to his family.

Victor Evora

Looking back on his time serving in both the Air Force and Naval Reserves, Victor Evora is thankful to have not only fought for our country but also for the 35+ years of camaraderie that being a veteran has provided him with.

SHARE YOUR STORY

Do you have a story about a service member, veteran, or first responder that you'd like to share? We're always looking for stories about our nation's heroes and the groups and individuals who are making strides to make a difference.